My first thought when opening a mascara is never about how great the mascara smells, but as soon as I opened the tube of the 100% Pure mascara, I was blown away by the ‘Berry-Licious’ scent.
After reading some raving reviews about this NATURAL mascara I secretly, really hoped it worked and I am happy that it stands by its claims.
In the past, I have tried many natural mascara’s and this has got to be one of the best I have tried so far.
This mascara has an hourglass shaped wand/brush, which really brushes out, separates the lashes and helps to avoid clumping. The wand allowed for easy application and I did not have to waste time (like I usually do) to go back over lashes to separate any clumps.
One of the best things about this mascara is that it is super lengthening.
After application I was happy to find, that over the course of the day the mascara did not become flakey, and once it had dried my lashes still remained fairly soft.